Your fans is your greatest assets. The more fans you have, the bigger bargaining power you have with investors or licensing agent. One way of getting yourself known (besides the major trade events) is comic con and also CTN. I hope to find time to go there next year. So many people are talking about it. Something you can try out too. CTN seems to be getting more and more important. Comic Con is definitely an amazing place to go. I was there during the Ben 10 launch that we have worked on. Its absolutely awesome.